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  • Writer's pictureJJ Bison

How Covid-19 Has Impacted the Bison Industry

As 2021 begins, we examine the pandemic and its impact on bison and beef sales around the USA. The pandemic has been a shift in thinking for consumers and businesses in the entire world. Ranchers across the United States now must reexamine how to promote their businesses and are struggling to meet the needs of consumers while taking care of their herds.

At JJ Bison, we have been focusing our efforts on planning new and exciting recipes such as “Bison Around the World''. We’ve also been taking the time to explain cooking techniques for bison, as well as how to utilize bison as a healthier alternative to beef. We have also been taking several opportunities to take more photos and videos of the bison, such as this video from our ride along! Our goal is and will always be to take care of our bison first and show how proud we are to raise such magnificent animals.

As the vaccine for coronavirus grows closer, we are also seeing a large number of consumers trying to eat healthier. Due to these unprecedented times, consumers are now more concerned about the environment and thinking more about their eating habits. One survey asked what people will do to eat healthier, and of this test, 37% of people said they are working to increase their protein intake. Fortunately for JJ Bison, many people have realized why bison is better for both the environment, as well as their health.

The United States government has also taken an interest in bison sales as they have set to buy millions of pounds of bison meat. Because bison ranchers are unable to sell to restaurants, bison sales have dropped and we risk losing ranchers who care for these magnificent animals. To help avoid the loss of bison across the United States, the United States government has taken it into its own hands to assist farmers who typically sell directly to consumers and restaurants. The end goal is to continue the growth of the bison population by directly assisting the farms that care for them.

By buying from JJ Bison, you are not only making a healthier choice, but also supporting a local business, helping bison continue to grow, and helping the environment. Contact us today on our site, email us at, or call us at (443) 252 - 2099 to order your bison today!


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